Programmatic landing pages, copywriting and free tools @ Ramp

• Owned how the growth team spoke to customers, across landing pages, lifecycle emails, and paid creatives
• Worked between sales & product on email, variety of copy and sequence experiments
• Designed marketing assets in Figma
• Created a number of projects to boost organic SEO

Growth @ Taika

• Cut my teeth in growth here, did everything from ecom to paid ads and straight-up sales, launching 2 products
• Primarily tackled retention and increasing LTV via drip campaigns, engaging with audience directly, refining ICP
• Ran a product photoshoot and even appeared in tester TikTok ads (will spare you from seeing those)
• Pinterest ended up being the winning channel

Agency Work

• Email, content marketing and CRO for early to mid-stage technology companies.
• Built landing pages, wrote high-converting copy and grew pipeline for both b2b and b2c clients
• Saw the good, bad and ugly of agency ops -- from firing clients to bounced checks

also sold hot sauce, built a blockchain game and a product studio